.TV .JOBS .CC: Other Top-Level Domains

Our .tv customers have said it for us: The .tv domain name is the natural choice for rich media content and related services because it is universally recognized with media and entertainment. Internet users around the globe naturally associate “tv” with all the instant gratification, excitement, entertainment, and information they get from television.

www.blip.tv

That’s why anyone who wants to be an instant broadcaster on the Internet is your target customer – from varied industries, such as:

• Video & Music Broadcasting
• User-Generated Content
• Retail & Business Promotion
• Sports Videos & Interactive Gaming
• Education & Training
• Broadcast Industry

.jobs is a new Top Level Domain that provides companies a simple, fast, and consistent method to communicate the online destination of an employment page to job seekers throughout the world. VeriSign has allied with Employ Media to perform the registration, resolution, billing, and first level customer support services for the .jobs TLD.

www.disneyparks.jobs

Who is .JOBS for:

• HR professionals and businesses – Recruiters and human resource professionals who invest in recruitment advertising should get a .jobs domain name. Registrars can offer business customers a .jobs domain name and emphasize that their recruitment ads will run more effectively with a fast, easy way to say “go to our employment Web site!’ Plus, the .jobs domain name offers a cost effective solution for organizations of all sizes – low cost of entry, minimal annual maintenance and increased focus and productivity; and increases HR professionals’ impact on and control of the recruiting process.

One of the most versatile domain names existing today is .cc which can be made to represent many different interest groups such as Chinese Company, Cellphone Content, Country Club, Credit Card, Chamber of Commerce, Church Communities, Consulting Corporation, Community College, Chat Community, Computer Chips, Cool Clothes, Concerned Citizens and Consulting Company. And that is only the English language possibilities! Interestingly, the results from one search engine yielded an almost 50-50 ratio of non-English and English language sites leveraging the .cc domain name as pertinent to their online identity.

www.ljlj.cc

Who is .CC for:

• Youth market -- The youth culture is a great audience for the .cc concept because “cc” is open to their creative interpretation. Registrars can leverage the flexibility of “cc” by encouraging this customer segment to compose the most innovative and unique online moniker and be the coolest URL among their peers. 
• Businesses – The business segment’s priority is to increase revenue by expanding their online presence and reaching a global audience.
• Special interest groups – .cc is marketable to fit special interest groups, for example, “church community”, “chamber of commerce” and “credit card” companies. The list is long and varied and can be as creative as the registrars want it to be.  For example, offer e-commerce add-on programs to the “credit card” and “cool clothes” customers, a blogging software with the “chat community” and “citizens coalition”.